LG OOH (Out of Home)


Credits

Art Direction & Design : Taiho Roh (Daft)


Project Type:Outdoor Advertising

( NYC Time Square ) Concept Design
Client : LG
Project Date: April.2013 
Work: Art Direction, Project Plan, Concept, Design, Motion


Styleframe: storyboard

ⓒ LG Electronics. ALL RIGHTS RESERVED 


LG OOH (Out Of Home): Applied to New York Times Square

Out-of-home media advertising or out-of-home media (also OOH media or outdoor media) is advertising that reaches the consumers while they are outside their homes. 

Out-of-home media advertising is focused on marketing to consumers when they are "on the go" in public places, in transit, waiting (such as in a medical office), and/or in specific commercial locations (such as in a retail venue). 

OOH advertising formats fall into six main categories: billboards, street, roads, highways, transit, and alternative.


Styleframe: Detail

Styleframe: Color Variation

ⓒ LG Electronics. ALL RIGHTS RESERVED 


LG OOH (Out Of Home): Applied to New York Times Square

Out-of-home media advertising or out-of-home media (also OOH media or outdoor media) is advertising that reaches the consumers while they are outside their homes. 

Out-of-home media advertising is focused on marketing to consumers when they are "on the go" in public places, in transit, waiting (such as in a medical office), and/or in specific commercial locations (such as in a retail venue). 

OOH advertising formats fall into six main categories: billboards, street, roads, highways, transit, and alternative.


ⓒ MAINCONCEPT CO. ALL RIGHTS RESERVED